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Planning appeal decision

Allowed13 November 20253367482

701 London Road, Cheam, Sutton, SM3 9DL

Planning appeal 3367482 at 701 London Road, Cheam, Sutton, SM3 9DL (London Borough of Sutton) was allowed on 13 November 2025 by Inspector S Edwards, by written representations. The main issue, as the Inspector framed it: The effect of the proposal on public safety.

replacement of 1 no. paper and paste display with 1 no. digital advertising display

Authority
London Borough of Sutton
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
S Edwards
Postcode
SM3 9DL

Main issues, as the Inspector framed them

  • The effect of the proposal on public safety

What decided it

The proposed safety features, combined with the absence of substantive evidence demonstrating increased highway risk and the existing prevalence of signage in the mixed-use area, demonstrated that the digital display would be acceptable and not cause harm to public safety.

What the Inspector cited

Development plan policies
Policy T2Policy T4Policy 36

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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More decisions in London Borough of Sutton

The authority’s record since 2016 · every decision in 2025

  1. Allowed2 July 20253354308
    Times Square Shopping Centre, Throwley Way, London, SM1 1LF
  2. Dismissed23 April 20253354368
    Pavement Outside T K Maxx, 102-104 High Street, Sutton, SM1 1LT
  3. Allowed4 February 20253346987
    63 , High Street, Sutton, London, SM1 1HR
  4. Dismissed28 June 20243331737
    The Brook, 181 Central Road, Worcester Park, KT4 8DR
  5. Dismissed17 June 20243336277
    Pavement Outside, 81 High Street , Sutton, SM1 1DU

The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.