T T S Car Sales Ltd, Derby Road, New Tupton, Chesterfield, S42 6JX

installation of 1 x 48 sheet freestanding led illuminated advertising display panel, measuring 6.4m wide x 3.4m high and comprising pressed metal frame with sealed led screen

Authority: North East Derbyshire District Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Spataru A

Main issues, as the Inspector framed them

The effect of the proposal on the visual amenity of the area

What decided it

The size, elevated position, illumination and location of the advertisement within a semi-rural area would make it a highly prominent and incongruous feature that would dominate its surroundings and cause unacceptable harm to visual amenity.

Plan policies cited: Policy SS9, Policy SDC3

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