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Dismissed18 February 20253350478

73 Whitehorse Road, Croydon, CR0 2JG

Planning appeal 3350478 at 73 Whitehorse Road, Croydon, CR0 2JG (London Borough of Croydon) was dismissed on 18 February 2025 by Inspector Knight A, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on public safety.

upgrade of existing 48 sheet advert to support digital poster

Authority
London Borough of Croydon
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Knight A
Postcode
CR0 2JG

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on public safety

What decided it

The prominence and eye-catching nature of the proposed digital display (due to illumination and movement) at a location requiring high driver care near a busy pedestrian crossing, combined with insufficient evidence to demonstrate its safety, outweighed any potential benefits.

What the Inspector cited

Development plan policies
Policy T4 of the London Plan (2021)Policy DM29 of the Croydon Local Plan (2018)

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The authority’s record since 2016 · every decision in 2025

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.