178 Sackville Road, Hove, BN3 7AL

Upgrade of existing 48 sheet advert to support digital poster

Authority: Brighton and Hove City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Parker R

Main issues, as the Inspector framed them

The effect of the proposal on the amenity of the area

What decided it

The proposed digital advertisement would cause significant harm to the visual amenity of the area through its jarring contrast with the residential character and modest scale of surrounding buildings, conflicting with local plan policies requiring respect for neighbourhood character.

Plan policies cited: Policy CP12, Policy CP13, Policy DM24, Supplementary Planning Document 07 – Advertisements

Read the decision letter on the Inspectorate’s site

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- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
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