Blue Planet Aquarium, Longlooms Road, ELLESMERE PORT, CH65 9LF

an internally illuminated totem sign on the roundabout

Authority: Cheshire West and Chester
Appeal type: advert · Advertisement Appeal
Procedure: Written Representations
Development: advertisement · Minor retail and services
Inspector: Heron E

Main issues, as the Inspector framed them

The effect of the proposal on the amenity of the area

What decided it

The proposed sign is necessary and appropriately located to direct visitors to the aquarium, sits comfortably within the commercial character of the area with its existing tall vertical structures, and the illumination is justified by the aquarium's operating hours.

Plan policies cited: Policy DM17

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