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Planning appeal decision

Allowed6 January 20263375262

Petrol Filling Station at, Whitby Roundabout, Ellesmere Port, CH66 2PY

the erection of double sided illuminated small format advertising display

Authority
Cheshire West and Chester
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Vo K

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on public safety
  • The effect of the proposed advertisement on amenity

What decided it

The proposed advertisement, when subject to appropriate conditions controlling luminance, imagery, and display parameters, would not cause undue distraction to drivers or harm to amenity, and would appear as a modest addition complementary to the existing commercial site.

Plan policies cited: Policy STRAT 10, Policy T 5, Policy DM 17

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every other appeal around it, with the full reasoning summary, the letter held on file, and the case law it applies.