1A - 1B Cheapside, SHIFNAL, Shropshire, TF11 8BN

the advertisements displayed will be mainly local businesses in addition to local charities and community groups, schools, the church, and other events. All advertisements used will be purely content from local businesses who are signed up with our business: Visit Shifnal, which promotes and raises awareness for local businesses, community groups, charities

Authority: Shropshire County Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Deane G

Main issues, as the Inspector framed them

The effect of the proposed advertisement on amenity, including the Shifnal Conservation Area

What decided it

The incompatibility of the illuminated changing digital display with the traditional historic context of the Conservation Area outweighs the public benefits of promoting local trade and community support.

Read the decision letter on the Inspectorate’s site

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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