286 Scotland Road, Liverpool, L5 8XW

for 1 No. digital advertising display with full motion

Authority: Liverpool City Council
Appeal type: advert · Commercial advertisement
Procedure: Written
Development: advertisement
Postcode: L5 8XW

Main issues, as the Inspector framed them

the effect of the digital display upon visual amenity
the effect of the digital display upon public safety

What decided it

The combination of unacceptable harm to visual amenity and the creation of a traffic hazard through driver distraction at a critical merging point on the A59 arterial route.

Framework references: 141

Plan policies cited: Policy UD9, Policy UD3, Policy SP3

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