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Dismissed19 November 20213278061

Zandi Tyres and Car Wash, Ward Street, Walsall, WS1 2AG

Planning appeal 3278061 at Zandi Tyres and Car Wash, Ward Street, Walsall, WS1 2AG (Walsall Metropolitan Borough Council) was dismissed on 19 November 2021 by Inspector Harrison N, by written representations. The main issue, as the Inspector framed it: the effect of the proposed advertisement on the amenity of the area.

Replacement of and existing double-sided painted sign with a new double-sided 48-sheet digital LED advertising unit mounted on a pole

Authority
Walsall Metropolitan Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Harrison N
Postcode
WS1 2AG

Main issues, as the Inspector framed them

  • the effect of the proposed advertisement on the amenity of the area
  • the effect of the proposed advertisement on public safety

What decided it

The proposed large LED sign would cause harm to both amenity through visual prominence and intrusiveness, and to public safety through driver distraction at a complex, heavily trafficked junction.

The harms to amenity and public safety outweighed any benefits from the advertisement proposal.

What the Inspector cited

Development plan policies
Policy ENV36Policy ENV37
National Planning Policy Framework
Paragraph 136

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.