Ablewell Service Station, Ablewell Street, WALSALL, WS1 2EQ

a single illuminated 48-sheet poster display

Authority: Walsall Metropolitan Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Billings C

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the amenity of the area
The effect of the proposed advertisement on public safety

What decided it

The proposed display would cause unacceptable harm to the character and appearance of the Church Hill Conservation Area, which is already at risk, and would not preserve or enhance the conservation area as required by law.

Plan policies cited: Policy GP2, Policy ENV32, Policy EN5, Policy APPLV5, Policy APPLV6, Policy APPLV7, Policy ENV2, Policy ENV3, Policy DW3

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The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
- Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
- Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
- Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.
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