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Planning appeal decision

Dismissed15 March 20223287273

Hall Street, Dudley, DY2 7BS

Planning appeal 3287273 at Hall Street, Dudley, DY2 7BS (Dudley Metropolitan Borough Council) was dismissed on 15 March 2022 by Inspector Glaister C, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on the amenity of the area including whether it preserves or enhances the character or appearance of the Dudley Town Centre Conservation Area.

Upgrade of existing 48 sheet advert to support digital poster

Authority
Dudley Metropolitan Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Glaister C
Postcode
DY2 7BS

Main issues, as the Inspector framed them

  • The effect of the advertisement on the amenity of the area including whether it preserves or enhances the character or appearance of the Dudley Town Centre Conservation Area

What decided it

The proposed internally illuminated digital advertisement with rotating images would appear visually intrusive and harmful to the character and appearance of the Dudley Town Centre Conservation Area, contrary to section 72(1) of the Planning (Listed Buildings and Conservation Areas) Act 1990.

What the Inspector cited

Development plan policies
Policy S9Policy D12

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.