®Planning appeal decision
7 BERWICK STREET, LONDON, W1F 0PJ
a temporary decorative scaffold shroud screen advertisement for a period of 6 months during works with an inset advertising area measuring 6.5m x 5m
- Authority
- City of Westminster Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Humphries A
Main issues, as the Inspector framed them
- The effect of the proposed advertisement shroud on amenity, having regard to the host property and the street scene, and the character and appearance of the Soho Conservation Area
What decided it
The proposed advertisement would be visually dominant and intrusive within the Soho Conservation Area street scene, causing unacceptable harm to visual amenity and the character and appearance of the conservation area that cannot be mitigated by the temporary nature of the consent or the façade replica design.
Plan policies cited: Policy 38, Policy 39, Policy 43(G), City Plan 2019 - 2040 (2021), Policy 1, The Soho Neighbourhood Plan (2021)
The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.