Railway Embankment at Middleton Road, Mills Hill Bridge, Oldham, M24 2EH

the replacement of an existing 96 panel static display with a 48 panel ‘D-poster’ which will display multiple static advertisements on rotation

Authority: Oldham Metropolitan Borough Council
Appeal type: advert · Advertisement Appeal
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Radcliffe I

Main issues, as the Inspector framed them

The effect of the proposal on public safety on the highway

What decided it

The imposition of conditions restricting illumination intensity, advertisement duration, and prohibiting scrolling and transition effects ensures the digital display would not distract drivers at this safety-critical location near a traffic light junction.

Plan policies cited: Policy 9 of the Oldham Local Development Framework

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