Land at 17/19 Huddersfield Road (A62), Oldham, OL1 3LG

conversion of two existing advertising displays to a single digital advertising display

Authority: Oldham Metropolitan Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Bartlett R

Main issues, as the Inspector framed them

The effect of the proposed advertisement on public safety

What decided it

The proposed digital advertisement's frequently changing images would distract drivers for extended periods at a location near a busy signalised crossroads with a history of accidents, compromising public safety in conflict with Policy 9 and NPPF paragraph 111.

Framework references: 111

Plan policies cited: Policy 9 of the Oldham Development Plan Document Joint Core Strategy and Development Management Policies (2011)

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