80 Stockport Road, Manchester, M12 6AL

the installation of 48 sheet digital advert

Authority: Manchester City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Hendley D

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the amenity of the area

What decided it

The size, location, elevated position and digital illuminated nature of the proposed advertisement would form an incongruous, obtrusive and over-dominant feature that would unacceptably harm the visual amenity of the area, particularly given the predominantly residential character of this side of Stockport Road and the building's attractive period appearance.

Framework references: 136

Plan policies cited: Policy EN1, Policy SP1, Policy DM1, Saved Policy E3.3, Saved Policy DC15.1, Saved Policy DC15.2

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