Planning appeal decision
Advertising Right, Whitby Road, Ellesmere Port, CH65 8AB
Planning appeal 3309432 at Advertising Right, Whitby Road, Ellesmere Port, CH65 8AB (Cheshire West and Chester) was dismissed on 6 March 2023 by Inspector Williamson J, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the amenity of the area (character or appearance), which includes the setting of the locally listed Our Lady Star of the Sea Roman Catholic Church.
single illuminated 48-sheet digital poster display
- Authority
- Cheshire West and Chester
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Williamson J
- Postcode
- CH65 8AB
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on the amenity of the area (character or appearance), which includes the setting of the locally listed Our Lady Star of the Sea Roman Catholic Church
- Public safety
What decided it
The proposed advertisement would significantly harm the character and appearance (amenity) of the area due to its prominent siting, disproportionate scale, and proximity to the locally listed church, conflicting with development plan policies.
What the Inspector cited
- Development plan policies
- ENV 5ENV 6DM 3DM 17DM 48
- National Planning Policy Framework
- Paragraph 136
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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