Planning appeal decision
Former Botanic Hotel Site, 231 Wavertree Road, Liverpool, L7 5LZ
Planning appeal 3310862 at Former Botanic Hotel Site, 231 Wavertree Road, Liverpool, L7 5LZ (Liverpool City Council) was dismissed on 13 February 2023 by Inspector McGurk N, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on visual amenity.
the installation of advertising station and associated wildflower meadow garden (Revision of 20A/2381)
- Authority
- Liverpool City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- McGurk N
- Postcode
- L7 5LZ
Main issues, as the Inspector framed them
- The effect of the advertisement on visual amenity
What decided it
The proposed advertisement would appear as a large, tall and highly prominent illuminated sign that would jar severely with the area's domestic qualities and be incongruous with the residential character of this side of Wavertree Road.
What the Inspector cited
- Development plan policies
- Policy UD9
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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