New Zealand House, 18 Water Street, LIVERPOOL, L2 8TD

2 No. new 2000x480mm illuminated projecting signs to front elevation. Installation of retractable canopy along front elevation. Addition of flag to existing flagpole. Addition of fixed banner to front elevation

Authority: Liverpool City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Colebourne S
Postcode: L2 8TD

Main issues, as the Inspector framed them

The effect of the proposed advertisements on amenity

What decided it

The siting, size, scale and modern design of the proposed advertisements would cause significant harm to the character and appearance of the conservation area and the setting of listed buildings, with no public benefits to justify this harm.

Plan policies cited: Policy HD1, Policy UD9

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- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
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