Planning appeal decision
Land at , Universal Building 37-49 Devonshire Street North, Manchester, M12 6JR
Planning appeal 3319496 at Land at , Universal Building 37-49 Devonshire Street North, Manchester, M12 6JR (Manchester City Council) was dismissed on 17 July 2023 by Inspector Senior H, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on the amenity of the area with particular regard to visual amenity.
the installation of 2x externally illuminated 48 sheet signs and 1x internally illuminated LED 96 sheet sign
- Authority
- Manchester City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Senior H
- Postcode
- M12 6JR
Main issues, as the Inspector framed them
- The effect of the advertisement on the amenity of the area with particular regard to visual amenity
What decided it
The digital LED illumination and intermittent changing displays would significantly attract attention and introduce an incongruous form and size of advertisement that would result in unacceptable harm to visual amenity.
What the Inspector cited
- Development plan policies
- Policy EN1Policy SP1Policy DM1Policy DC15.1Policy DC15.2
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
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With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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