SANDRINGHAM FLATS, CHARING CROSS ROAD, LONDON, WC2H 0BJ

a printed decorative scaffold shroud comprising a 1:1 building image with an inset advertising area measuring 19 x 8.5 metres

Authority: City of Westminster Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Sylvester G

Main issues, as the Inspector framed them

The effect of the proposed advertisement on the visual amenity of the surrounding area

What decided it

The proposed advertising area would have a harmful effect on visual amenity and would fail to preserve or enhance the character or appearance of the Covent Garden Conservation Area, contrary to Section 72(1) of the Planning (Listed Building and Conservation Areas) Act 1990 and local plan policies.

Plan policies cited: Policy 38, Policy 39, Policy 43

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