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Planning appeal decision

Dismissed26 January 20243328259

93-97 Queensway , London, W2 4QG

Planning appeal 3328259 at 93-97 Queensway , London, W2 4QG (City of Westminster Council) was dismissed on 26 January 2024 by Inspector Callister V, by written representations. The main issue, as the Inspector framed it: The effect of the proposal on the visual amenity of the area, with reference to the Queensway Conservation Area.

a display of an internally illuminated double sided advertisement panel consisting of two LED digital screens each measuring 237cm X 134cm forming part of existing bus shelter

Authority
City of Westminster Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Callister V
Postcode
W2 4QG

Main issues, as the Inspector framed them

  • The effect of the proposal on the visual amenity of the area, with reference to the Queensway Conservation Area

What decided it

The proposed illuminated LED screens would be unduly prominent and visually dominating in the context of the local streetscene, causing significant harm to the visual amenity of the area and failing to preserve or enhance the character and appearance of the Queensway Conservation Area.

What the Inspector cited

Development plan policies
Policy 38Policy 39Policy 43(G)Policy D8Policy HC1
National Planning Policy Framework
Paragraph 208Paragraph 141

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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