Planning appeal decision
Land at Storey Court, Transbritannia Enterprise Park, Blaydon on Tyne, NE21 5NH
Planning appeal 3341357 at Land at Storey Court, Transbritannia Enterprise Park, Blaydon on Tyne, NE21 5NH (Gateshead Metropolitan Borough Council) was allowed on 16 May 2024 by Inspector McGlone A, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on visual amenity.
the installation of an architecture structure incorporating 2 internally illuminated advertisement displays measuring 7.5m x 5m
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- McGlone A
- Postcode
- NE21 5NH
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on visual amenity
- The effect of the proposed advertisement on public safety, with regards to highway safety
What decided it
The imposition of detailed conditions controlling illumination levels, display characteristics, structural integrity, and operational management would ensure the proposal would not harm visual amenity or highway safety.
What the Inspector cited
- Development plan policies
- CS13MSGP15
- National Planning Policy Framework
- Paragraph 141
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
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With an account
What an account adds to this decision


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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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