Land at Park Road, Gateshead, NE8 3EJ

Authority: Gateshead
Appeal type: advert · Commercial advertisement
Procedure: Written
Development: advertisement
Postcode: NE8 3EJ

Main issues, as the Inspector framed them

The effect of the proposal on public safety, given that amenity impacts would be acceptable subject to conditions

What decided it

The position and nature of the digital display would be likely to result in distraction to users of the busy highway at a point where there are conflicting vehicular, cyclist and pedestrian movements, causing harmful effect on public safety.

The environmental, social and economic benefits of digital advertisements do not outweigh the harm to public safety identified at this specific location.

Read the decision letter on the Inspectorate’s site

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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What an account adds

Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
- Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
- Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
- Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.
Then the development plan position, the housing land supply as an Inspector last accepted it, and every appeal decided around the site with its letter.
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