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Planning appeal decision

Dismissed31 October 20243346300

Roundabout At Junction Of Crayford Road And Dartford Road, Kent, DA1 4AN

Display of 3 free standing, non-illuminated fascia advertising boards

Authority
Dartford Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Kemmann-Lane T

Main issues, as the Inspector framed them

  • the effect of the proposed advertisements on amenity
  • their effect on risks to public safety

What decided it

The proposed advertisement boards would be out of place in the attractive residential suburban environment and would harm visual amenity, contrary to Policy M1 and NPPF paragraph 141, notwithstanding that they would not pose an unacceptable public safety risk.

Framework references: 141

Plan policies cited: Policy M1: Good Design for Dartford, Policy M16: Active Travel, Access and Parking

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every other appeal around it, with the full reasoning summary, the letter held on file, and the case law it applies.