92 Claremont Road, Manchester, M14 4RR

an internally illuminated digital LED adverting display (6metres x 3metres)

Authority: Manchester City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Veevers A

Main issues, as the Inspector framed them

The effect of the proposed advertisement on amenity

What decided it

The proposed advertisement would introduce a garish and discordant feature that would cause significant visual harm to amenity through its size, positioning, and rotating digital illumination, conflicting with NPPF paragraph 141 and relevant development plan policies.

Framework references: 141

Plan policies cited: EN1, SP1, DM1, DC15.1, DC15.2, JP-P1

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