Planning appeal decision
39 Hartshill Road, Hartshill, Stoke on Trent, ST4 7QT
Planning appeal 3349832 at 39 Hartshill Road, Hartshill, Stoke on Trent, ST4 7QT (Stoke-on-Trent City Council) was dismissed on 11 December 2024 by Inspector McHugh I, by written representations. The main issue, as the Inspector framed it: the effect of the proposal on the amenity of the area.
replacement of existing poster sign to an internally illuminate ‘D’ poster
- Authority
- Stoke-on-Trent City Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Householder developments
- Inspector
- McHugh I
- Postcode
- ST4 7QT
Main issues, as the Inspector framed them
- the effect of the proposal on the amenity of the area
- the effect on public safety
What decided it
The proposed illuminated advertisement would appear visually dominant, intrusive and prominent in the streetscene and when viewed from nearby residential properties, and the proposed restrictions on illumination and hours would not adequately mitigate this harm.
The decision letter
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With an account
What an account adds to this decision


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The authority’s record since 2016 · every decision in 2024
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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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