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Dismissed23 January 20253354504

Pf Changs, 10 Great Newport Street, London, WC2H 7JA

Planning appeal 3354504 at Pf Changs, 10 Great Newport Street, London, WC2H 7JA (City of Westminster Council) was dismissed on 23 January 2025 by Inspector Martinson P, by written representations. The main issue, as the Inspector framed it: the effect of the proposed advertisement on the amenity of the area.

A wooden A-frame related to the business. One side of the A-frame features a picture of Dynamite Shrimp, and the other side features sushi. The picture will be changed periodically depending on sales and new menu items

Authority
City of Westminster Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Martinson P
Postcode
WC2H 7JA

Main issues, as the Inspector framed them

  • the effect of the proposed advertisement on the amenity of the area
  • public safety

What decided it

The combination of the advertisement's prominent position on the pavement creating visual clutter in a conservation area and its obstruction of pedestrian flow in a location of already high pressure near an Underground station.

What the Inspector cited

Development plan policies
Policy 38Policy 39Policy 43(G)Policy 25Policy 43(D)
National Planning Policy Framework
Paragraph 141

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

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The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.