31 Feeder Road, Bristol, BS2 0SE

erection of one D48 advertisement display

Authority: Bristol City Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Han U

Main issues, as the Inspector framed them

The effect of the proposed advertisement on amenity
The effect of the proposed advertisement on public safety

What decided it

The position and nature of the proposed illuminated digital advertisement, with its bright dynamic display and 10-second message changes, would create unacceptable distraction for drivers at a busy junction with high pedestrian and cyclist activity and non-signal-controlled crossings, thereby causing harmful effects on public safety.

Framework references: 141

Plan policies cited: BCS21, BCS22, BCS10, DM26, DM27, DM28, DM31, DM23

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