Planning appeal decision
Highways Land Outside Superbowl, 1 Henry Plaza Victoria Way, Woking, Surrey, GU21 6BU
The panels include 75” digital LCD screens. The advertising changes every 10 seconds with static images in sequence. The panels are programmed to ensure they do not exceed 300cd.sq.m at night. The panels do not operate between 12pm and 5am. All panels have a built-in sensor control system allowing the units to adjust to the ambient light levels
- Authority
- Woking Borough Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Vo K
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on amenity
What decided it
The proposal's modest scale and positioning within an established commercial streetscape with existing street furniture meant it would not result in visual clutter or harm to amenity, and would comply with the 2007 Regulations when subject to appropriate conditions controlling illumination and operation.
Plan policies cited: Policy CS21, Policy CS24, Policy DM18
The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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