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Planning appeal decision

Allowed18 July 20253364292

13-14 Dean Street, London, W1D 3RS

Planning appeal 3364292 at 13-14 Dean Street, London, W1D 3RS (City of Westminster Council) was allowed on 18 July 2025 by Inspector Desai S, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the amenity of the area.

Temporary display of an image representing a stage opening its curtains to reveal a 1:1 replica façade building wrap to the west elevation incorporating non-illuminated static advertisement measuring 4.7m x 6.9m (Landscape) for a period of 6 months

Authority
City of Westminster Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Desai S
Postcode
W1D 3RS

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement on the amenity of the area

What decided it

The proposal would preserve the significance and setting of the designated heritage assets and would not harm the amenity of the area, appearing as a creative, respectful, and temporary enhancement to the streetscape.

What the Inspector cited

Development plan policies
Policy 38Policy 39Policy 43(G)Policy 1
National Planning Policy Framework
Paragraph 141

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The authority’s record since 2016 · every decision in 2025

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.