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Dismissed17 July 20253367440

Highways Land Outside Card Connection, Hickleys Court, South Street, Farnham, GU9 7QQ

Planning appeal 3367440 at Highways Land Outside Card Connection, Hickleys Court, South Street, Farnham, GU9 7QQ (Waverley Borough Council) was dismissed on 17 July 2025 by Inspector Cramond D, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement display on visual amenity.

Installation of a double sided freestanding digital information & advertising display

Authority
Waverley Borough Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Cramond D
Postcode
GU9 7QQ

Main issues, as the Inspector framed them

  • The effect of the proposed advertisement display on visual amenity

What decided it

The proposed illuminated advertisement display would be visually incongruous, obtrusive and eye-catching in a location with a low-key character, resulting in an unacceptable negative impact on amenity that cannot be mitigated by technical controls or potential community benefits.

The decision letter

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More decisions in Waverley Borough Council

The authority’s record since 2016 · every decision in 2025

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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