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Split Decision28 November 20253374728

65 Bayswater Road, London, W2 3PH

Planning appeal 3374728 at 65 Bayswater Road, London, W2 3PH (City of Westminster Council) was allowed in part (a split decision) on 28 November 2025 by Inspector Tivey C, by written representations. The main issue, as the Inspector framed it: The effect of the panel sign on visual amenity, including upon the setting of designated heritage assets and whether the scheme would preserve or enhance the character or appearance of the Bayswater Conservation Area.

1no illuminated fascia sign and 1no non-illuminated panel sign

Authority
City of Westminster Council
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Tivey C
Postcode
W2 3PH

Main issues, as the Inspector framed them

  • The effect of the panel sign on visual amenity, including upon the setting of designated heritage assets and whether the scheme would preserve or enhance the character or appearance of the Bayswater Conservation Area

What decided it

The panel sign's visual prominence and screening effect on the listed pub's frontage in a sensitive conservation area setting caused unacceptable harm to heritage assets and visual amenity, whereas the fascia sign alone adequately serves the restaurant's wayfinding needs.

What the Inspector cited

Development plan policies
Policy 43 of the City Plan 2019 – 2040 (April 2021)
National Planning Policy Framework
Paragraph 141

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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More decisions in City of Westminster Council

The authority’s record since 2016 · every decision in 2025

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.