4 Oxford Street/1 Tottenham Court Road, London, W1T 1BB

Planning appeal 3374947 at 4 Oxford Street/1 Tottenham Court Road, London, W1T 1BB (City of Westminster Council) was allowed on 28 November 2025 by Inspector Tivey C, by written representations. The main issue, as the Inspector framed it: The effect of the proposal upon visual amenity, including upon the setting of the neighbouring Soho and Bloomsbury Conservation Areas and the Listed Buildings at 1 Tottenham Court Road and 6 Oxford Street, and whether the scheme would preserve or enhance the character or appearance of the Hanway Street Conservation Area.

the temporary display of an externally illuminated scaffold banner advertisement measuring 17m x 4.5m (landscape) fixed to the Tottenham Court Road elevation, for a period of 12 months

Authority: City of Westminster Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Not Applicable
Inspector: Tivey C
Postcode: W1T 1BB

Main issues, as the Inspector framed them

The effect of the proposal upon visual amenity, including upon the setting of the neighbouring Soho and Bloomsbury Conservation Areas and the Listed Buildings at 1 Tottenham Court Road and 6 Oxford Street, and whether the scheme would preserve or enhance the character or appearance of the Hanway Street Conservation Area

What decided it

The temporary nature of the advertisement combined with the 1:1 facade image would preserve the character and appearance of the Conservation Area and mask unsightly scaffolding during necessary building restoration works.

What the Inspector cited

Development plan policies: Policy 43 of the City Plan 2019 – 2040 (April 2021)
National Planning Policy Framework: Paragraph 141

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

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The decision letter

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.