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Planning appeal decision

Dismissed28 June 20213270286

Land at the Corner of , Western Avenue and Friary Road, Acton, London, W3 6AF

Planning appeal 3270286 at Land at the Corner of , Western Avenue and Friary Road, Acton, London, W3 6AF (London Borough of Ealing) was dismissed on 28 June 2021 by Inspector Ellison H, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement on amenity and highway safety.

the reinstatement of a single advertising display with a screen area measuring 6m x 3m using LED modules

Authority
London Borough of Ealing
Appeal type
advert · Advertisement Appeal
Procedure
Written Representations
Development
advertisement · Minor retail and services
Inspector
Ellison H
Postcode
W3 6AF

Main issues, as the Inspector framed them

  • The effect of the advertisement on amenity and highway safety

What decided it

The proposal would cause unacceptable harm to both visual amenity and highway safety at a prominent, complex junction requiring high driver concentration.

What the Inspector cited

Development plan policies
London Plan 2021 Policy D4London Plan 2021 Policy D8London Plan 2021 Policy G1London Plan 2021 Policy T4Development Strategy 2026 (April 2012) Policy 3.1Development Strategy 2026 (April 2012) Policy 5.3Development Management Development Plan Document (December 2013) Policy 2.18Development Management Development Plan Document (December 2013) Policy 7.4Development Management Development Plan Document (December 2013) Policy 7B

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

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The decision letter

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More decisions in London Borough of Ealing

The authority’s record since 2016 · every decision in 2021

  1. Dismissed27 October 20266012839
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  2. Dismissed5 May 20266004539
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  3. Dismissed5 May 20266004538
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  4. Allowed24 February 20263376169
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  5. Dismissed29 January 20263374543
    19-21 High Street, Acton, London, W3 6NG

The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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