Planning appeal decision
Morrisons Superstore, George Westwood Way, Beccles, NR34 9EJ
Planning appeal 3276574 at Morrisons Superstore, George Westwood Way, Beccles, NR34 9EJ (Broads) was dismissed on 26 January 2022 by Inspector Bell-Williamson J, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the visual amenity of the area.
solar powered totem
- Authority
- Broads
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Bell-Williamson J
- Postcode
- NR34 9EJ
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on the visual amenity of the area
What decided it
The proposed totem sign would be an incongruous and uncharacteristic addition that would have an unacceptably harmful effect on the visual amenity of the area by contrasting unfavourably with the open and verdant character of the settlement fringe location.
What the Inspector cited
- Development plan policies
- Policy DM16Policy DM20
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The authority’s record since 2016 · every decision in 2022
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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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