Shahs Newsagent, 69 The Broadway, GREENFORD, UB6 9PN

the replacement of existing 48 sheet advertising billboard with digital 48 sheet billboard

Authority: London Borough of Ealing
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Davies B

Main issues, as the Inspector framed them

The effect of the proposal on the visual amenity of the area

What decided it

The digital billboard would cause harmful intrusion to the visual amenity of nearby residential properties and would be visually discordant with the local character of the area.

Plan policies cited: Policy 7A, Policy 7.4, Policy 7B, Policy D4, Policy D8

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