J Grodzinski & Daughters, 91 Dunsmure Road, LONDON, N16 5HT

a non-illuminated display sign measuring 3m x 1.8m

Authority: London Borough of Hackney
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Cryan M

Main issues, as the Inspector framed them

effect of the proposed advertisement on the visual amenity of the area

What decided it

The advertisement would not have a harmful effect on visual amenity as it would sit reasonably comfortably within the commercial context of the local shopping centre without causing significant harm to the building's appearance or street scene.

Framework references: 136

Plan policies cited: LP1, LP7, D3, D4

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