PAVEMENT OUTSIDE MAYTREE GARDENS, 72,SOUTH EALING ROAD , LONDON, W5 4QT

installation of freestanding Communication Hub with integrated touch screen; and advertising LCD panel

Authority: London Borough of Ealing
Appeal type: minor · Planning Appeal
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Pipe C

Main issues, as the Inspector framed them

the effect of the proposal on the character and appearance of the area
highway and public safety

What decided it

The cumulative harm to character and appearance combined with highway and public safety concerns outweighed the limited public benefits of the proposal.

Plan policies cited: Policy D3 of the London Plan (2021), Policy D4 of the London Plan (2021), Policy D8 of the London Plan (2021), Policy 7.4 of the Ealing Development Management DPD (2013), Policy 7A of the Ealing Development Management DPD (2013), Policy 7B of the Ealing Development Management DPD (2013), Policy T4 of the London Plan

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What an account adds

Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
- Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
- Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
- Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.
Then the development plan position, the housing land supply as an Inspector last accepted it, and every appeal decided around the site with its letter.
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