Pavement Outside 97-931 High Road, Chadwell Heath, Barking And Dagenham, RM6 6PB, London, RM6 6PB

Authority: London Borough of Barking and Dagenham Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Unwin N

Main issues, as the Inspector framed them

The effect of the appeal proposal on (a) amenity, with particular regard to the street scene; and (b) public safety with particular regard to users of the highway

What decided it

The proposed advertisement would result in unacceptable impacts on both amenity through visual dominance and detraction from the street scene's open residential character, and on public safety through obstruction of sightlines and driver distraction near a side road junction.

Plan policies cited: Policy D8 of the London Plan (2021), Policy CP3 of the Core Strategy (2010), Policy BP7 of the Borough Wide Development Policies Development Plan Document (2011)

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