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Planning appeal decision

Dismissed15 May 20243335024

Morning Lane, Hackney, London,, E9 6LG

described on the application form as a free-standing advertising CIP unit featuring double-sided digital displays measuring 1635mm (H) x 924mm (W) to replace existing/recently removed free-standing advertising CIP unit featuring double-sided internally illuminated 6-sheet displays

Authority
London Borough of Hackney
Appeal type
commercial · Commercial Appeal Service (CAS)
Procedure
Written Representations
Development
advertisement · Other minor developments
Inspector
Poole S

Main issues, as the Inspector framed them

  • the effects of the proposed advertisement on visual amenity and highway safety

What decided it

The proposed advertisement would cause unacceptable harm to both visual amenity through its garish and incongruous appearance in a verdant street scene and to highway safety through its proximity to a school entrance and busy junction.

Plan policies cited: London Plan (2021), Hackney Local Plan 2033 (2020) Policy LP7, Hackney Local Plan 2033 (2020) Policy PP1

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every other appeal around it, with the full reasoning summary, the letter held on file, and the case law it applies.