Pavement o/s 143-145 Clapton Common, Hackney, London, E5 9AE

described on the application form as a free-standing advertising CIP unit featuring double-sided digital displays measuring 1635mm (H) x 924mm (W) to replace existing/recently removed free-standing advertising CIP unit featuring double-sided internally illuminated 6-sheet displays

Authority: London Borough of Hackney
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Poole S

Main issues, as the Inspector framed them

The effects of the proposed advertisement on visual amenity and highway safety

What decided it

The proposed advertisement would exacerbate an already poor pedestrian safety situation by creating an additional obstacle to free-flow of pedestrians in an area with significant temporary obstructions, resulting in unacceptable harm to highway safety.

Plan policies cited: London Plan (2021), Hackney Local Plan 2033 (2020) Policy LP7, Hackney Local Plan 2033 (2020) Policy PP1

Read the decision letter on the Inspectorate’s site

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