Planning appeal decision
Pavement Adjacent to 102-110 Mare Street, Hackney, London, E8 3SJ
Planning appeal 3338113 at Pavement Adjacent to 102-110 Mare Street, Hackney, London, E8 3SJ (London Borough of Hackney) was allowed on 14 August 2024 by Inspector Caines A, by written representations. The main issue, as the Inspector framed it: The effect of the advertisement unit on visual amenity, with regard to the Mare Street Conservation Area and other nearby heritage assets.
a free-standing advertising CIP unit featuring double-sided digital displays measuring 1635mm (H) x 924mm (W)
- Authority
- London Borough of Hackney
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Caines A
- Postcode
- E8 3SJ
Main issues, as the Inspector framed them
- The effect of the advertisement unit on visual amenity, with regard to the Mare Street Conservation Area and other nearby heritage assets
- The effect of the advertisement unit on public safety
What decided it
The proposal's slender profile, appropriate siting aligned with existing street furniture, and the ability to control illumination and image transitions through conditions meant it could be assimilated into the streetscene without material harm to visual amenity or public safety.
What the Inspector cited
- Development plan policies
- London Plan 2021 Policy D3London Plan 2021 Policy D4London Plan 2021 Policy D8London Plan 2021 Policy HC1Hackney Local Plan 2020 Policy PP1Hackney Local Plan 2020 Policy PP2Hackney Local Plan 2020 Policy LP1Hackney Local Plan 2020 Policy LP3Hackney Local Plan 2020 Policy LP7Hackney Local Plan 2020 Policy LP41Hackney Local Plan 2020 Policy LP42Hackney Public Realm SPD
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


More decisions in London Borough of Hackney
The authority’s record since 2016 · every decision in 2024
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- Dismissed20 July 20263375079Kebab Zero, 2 Kingsland Road, London, E2 8DA
- Dismissed9 July 2026600400842 Great Eastern Street, Hackney, London, EC2A3EP
- Dismissed26 March 20266003394360 Old Street, Hackney, London, EC1V 9LT
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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