Planning appeal decision
189 Cross Street, Sale, M33 7JG
Planning appeal 3345922 at 189 Cross Street, Sale, M33 7JG (Trafford Metropolitan Borough Council) was dismissed on 1 October 2024 by Inspector Brook S, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on the amenity of the area.
Erection of D-Poster Advertisement on gable end
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Brook S
- Postcode
- M33 7JG
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on the amenity of the area
What decided it
The size and position of the proposed advertisement, combined with its illumination and the resulting cumulative effect of three advertisements on a modestly sized gable elevation, would cause unacceptable harm to the amenity of the appeal building and wider area.
What the Inspector cited
- Development plan policies
- DPD1 Policy JP-P1
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


More decisions in Trafford Metropolitan Borough Council
The authority’s record since 2016 · every decision in 2024
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- Dismissed18 June 20266006841Land at Crossford Court, Dane Road, Sale, M33 7BZ
- Dismissed16 June 20266006875Parkway (A5081) Central Reservation, Approximately 150m South of Parkway Circle Roundabout, Trafford Park, M17 1LP
- Allowed16 June 20266005808East Verge of Barton Road, Between Redclyffe Circle and Shetland Circle, Trafford, M41 7FP
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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