Central Reservation, Adjacent to Green Man Interchange Roundabout, Leytonstone, E11 2PH

1 verge midi static advertising sign

Authority: Waltham Forest London Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Livingstone C

Main issues, as the Inspector framed them

the effect of the advertisement on amenity
the effect of the advertisement on public safety

What decided it

The proposed advertisement would be overly dominant and out of place on the small verge, causing harmful effects on the amenity of the attractive suburban area in conflict with local plan policies on design and character.

Framework references: 141

Plan policies cited: Policy D4 of the London Plan 2021, Policy 45 of the Waltham Forest Local Plan Part 1 Shaping the Borough 2020-2035, Policy 53 of the Waltham Forest Local Plan Part 1 Shaping the Borough 2020-2035, Policy 59 of the Waltham Forest Local Plan Part 1 Shaping the Borough 2020-2035

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