Napier Arms Bus Stand, Woodford New Road, Woodford Green, IG8 9DH

a D48 digital display

Authority: Waltham Forest London Borough Council
Appeal type: commercial · Commercial Appeal Service (CAS)
Procedure: Written Representations
Development: advertisement · Other minor developments
Inspector: Eggleton P

Main issues, as the Inspector framed them

the effect on amenity and public safety

What decided it

The considerable harm to visual amenity caused by the scale, prominence and setting of the proposed digital display against the woodland backdrop outweighed the benefits of digital roadside advertising.

the benefits of digital roadside advertising were insufficient to outweigh the considerable harm to visual amenity

Plan policies cited: Policy 53E, Policy 59B

Read the decision letter on the Inspectorate’s site

The main issues and the deciding factor are read from the published letter by Town Planner Pro; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

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Draw a red line around your site and the appraisal follows.
- Heritage. Listed buildings by grade and distance, conservation areas, scheduled monuments, registered parks and gardens, heritage at risk.
- Landscape and environment. Green belt, national parks and national landscapes, SSSIs, ancient woodland, SPA, SAC and Ramsar sites, nutrient catchments.
- Flooding. Flood zones 2 and 3, surface water, and both again with climate change.
- Transport. The 800 metre station catchment and service frequency, bus stops with their weekday frequency, the cycle network, and the Framework’s transport tests measured for the site.
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