Planning appeal decision
123-124 Shoreditch High Street and 388 Old Street, London, E1 6JE
Planning appeal 3360407 at 123-124 Shoreditch High Street and 388 Old Street, London, E1 6JE (London Borough of Hackney) was allowed on 19 May 2025 by Inspector Poole S, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on visual amenity, with particular regard to the character and appearance of the Shoreditch Conservation Area.
an externally illuminated shroud advertisement (12.2m wide x 6.6m high)
- Authority
- London Borough of Hackney
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Not Applicable
- Inspector
- Poole S
- Postcode
- E1 6JE
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on visual amenity, with particular regard to the character and appearance of the Shoreditch Conservation Area
What decided it
The fallback position of standard scaffold sheeting without advertising, combined with the temporary nature of the works and the visual benefit of the 1:1 façade image, outweighed concerns about the advertising area's impact on the conservation area.
The decision letter
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With an account
What an account adds to this decision


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The authority’s record since 2016 · every decision in 2025
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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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