Planning appeal decision
Advertisement Display Site at Wallsend Rd, Junction With High Flatworth, Tyne Tunnel Industrial Estate , North Shields, NE29 7UZ
Planning appeal 3369652 at Advertisement Display Site at Wallsend Rd, Junction With High Flatworth, Tyne Tunnel Industrial Estate , North Shields, NE29 7UZ (North Tyneside Council) was dismissed on 18 August 2025 by Inspector Hendley D, by written representations. The main issue, as the Inspector framed it: The effect of the proposal on public safety by way of highway considerations.
an ‘advertisement consent to upgrade poster 48sheet boards to digital 48 sheet LED display screen
- Authority
- North Tyneside Council
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Hendley D
- Postcode
- NE29 7UZ
Main issues, as the Inspector framed them
- The effect of the proposal on public safety by way of highway considerations
What decided it
The proposal's location adjacent to a busy multi-lane roundabout junction where digital illumination would act as a distraction to drivers at a point requiring full awareness of traffic, pedestrians and cyclists, creating an unacceptable effect on public safety.
What the Inspector cited
- Development plan policies
- Policy DM6.3
- National Planning Policy Framework
- Paragraph 116
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
Town Planner Pro holds this letter. The Appeals plan opens it and every other letter we hold, all of them searchable, with the main issues and what decided each case picked out. We do not show letters on the free site because they carry people’s names and addresses.
With an account
What an account adds to this decision


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The authority’s record since 2016 · every decision in 2025
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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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