Planning appeal decision
Advertising Site to the Rear of, Unit 2, Nelson Trading Estate, The Path, London, SW19 3BL
Planning appeal 3373881 at Advertising Site to the Rear of, Unit 2, Nelson Trading Estate, The Path, London, SW19 3BL (London Borough of Merton) was allowed on 14 November 2025 by Inspector Barnes S, by written representations. The main issue, as the Inspector framed it: The effect of the proposed advertisement on public safety.
described in the application form as a “single sided 48 sheet internally illuminated sequential advertisement displays as shown in supporting documentation
- Authority
- London Borough of Merton
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Barnes S
- Postcode
- SW19 3BL
Main issues, as the Inspector framed them
- The effect of the proposed advertisement on public safety
What decided it
The proposed advertisement, being located in a commercial industrial locality and replacing an existing hoarding of similar scale, would not harm public safety when subject to conditions controlling illumination levels and display characteristics.
What the Inspector cited
- Development plan policies
- Policy T2 of the London Plan 2021Policy D12.7 of the London Borough of Merton's Merton Local Plan 2024 to 2037/38Policy T16.3 of the London Borough of Merton's Merton Local Plan 2024 to 2037/38
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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