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Planning appeal decision

Allowed14 September 20266010668

103 Oxford Street, London, W1D 2HF

Planning appeal 6010668 at 103 Oxford Street, London, W1D 2HF (City of Westminster Council) was allowed on 14 September 2026 by Inspector R Major, by written representations. The main issue, as the Inspector framed it: the impact of the proposal upon the visual amenity of the area.

Temporary decorative scaffold shroud wrap showing a printed 1:1 image of the building facade with an inset advertising area on the Oxford Street frontage measuring 13.5 x 7.2 metres

Authority
City of Westminster Council
Appeal type
advert · Advertisement
Procedure
Written
Development
advertisement
Inspector
R Major
Postcode
W1D 2HF

Main issues, as the Inspector framed them

  • the impact of the proposal upon the visual amenity of the area

What decided it

The temporary nature of the proposal and its preferable appearance compared to traditional scaffolding, combined with the modest size of the advertisement inset and the 1:1 design replicating the building's architectural features, meant the proposal would not harm visual amenity or the character and appearance of the conservation area.

the temporary proposal would be preferable to and less harmful to visual amenity than the use of traditional scaffolding materials whilst repair works are undertaken

What the Inspector cited

Development plan policies
Policy 42Policy 44Policy 48

How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.

See how each was applied

The decision letter

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The authority’s record since 2016 · every decision in 2026

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The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.

In the app this decision sits on the map beside every appeal around it, with its letter to read and the main issues, policies and judgments cited picked out.