Planning appeal decision
Chelsea & Westminster Hospital Nhs Foundation Trust, 369 Fulham Road, London, SW10 9NH
Planning appeal 3326594 at Chelsea & Westminster Hospital Nhs Foundation Trust, 369 Fulham Road, London, SW10 9NH (Royal Borough of Kensington and Chelsea) was allowed on 19 March 2024 by Inspector Long M, by written representations. The main issue, as the Inspector framed it: The effect of the digital display board on amenity.
the replacement of existing signage for Starbucks Coffee shop
- Appeal type
- commercial · Commercial Appeal Service (CAS)
- Procedure
- Written Representations
- Development
- advertisement · Other minor developments
- Inspector
- Long M
- Postcode
- SW10 9NH
Main issues, as the Inspector framed them
- The effect of the digital display board on amenity
- The effect of the appeal scheme on public safety
What decided it
The prevalence of illuminated signage and existing digital screens in this busy commercial location meant the proposed replacement signage would not be out of character and would cause no harm to amenity or public safety.
What the Inspector cited
- Development plan policies
- Policy CR4Policy CL3Policy CT1
How the Inspector dealt with each one is set out in the app, in order: the development plan, national policy, housing land supply, other considerations and the planning balance, beside the letter.
See how each was appliedThe decision letter
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With an account
What an account adds to this decision


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The authority’s record since 2016 · every decision in 2024
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- Dismissed23 December 20243352568100 Kensington High Street, London, W8 4SG
The main issues, what decided it, the planning balance and the policies and judgments listed as cited are read from the published letter by Town Planner Pro and are our summary, not the Inspector’s words; the letter itself is the record. Contains public sector information licensed under the Open Government Licence v3.0. Research, not advice.
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